Analysis published 19 Apr 2026
AI-generated · cited to primary sources · not investment advice
Honasa Consumer (544014) Aug 2025 Filing Analysis
01 · Management Credibility
Does management do what it says?
Advertising Spend as Percentage of Revenue
The company is implementing a focused category investment strategy. — target: 90% (+2 more commitments)
“On the A&P trajectory, we believe over the majority of brands, this number should settle around 27%, 28% for brands, right, as they sort of grow over the next few years.”
Honasa Consumer · Concall Transcript · Aug 2025 · p.11
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